BW Studio + Events

BW is a full-service Midwest wedding planning team led by founder Blair, dedicated to celebrating the major moments that make life meaningful. They specialize in crafting custom occasions that feel like coming home. C

The Challenge

In the crowded wedding planning space, Blair wanted a brand that allowed her business to stand out while elevating her reputation in the full-planning space. She was ready to call in more aligned clients, hire more team members, and win next-level visibility opportunities to propel the business forward as a wedding industry go-to now and long into the future.

The Result

An upbeat, unique brand design that stands out in the baby pink, black and white wedding world. By refining and eloquently describing the BW Studio offering, they started attracting more aligned clients within 1 week of the website going live! Blair now has a stand-out brand experience that allows aligned clients to feel excited, energized, and safe to invest trusting that the BW team will exceed their expectations and bring a lot of fun along the way.

BRAND FOUNDATION | VISUAL IDENTITY | FULL-SERVICE WEBSITE

"Wow. Dang. Ack. I feel like I've been trying to talk about my business for 7x years, and you've summed up huge swaths of my work in a few days. This is absolutely transformative.

It was an absolute joy to work with you. Truly appreciated your voice, skills, thoughtfulness, and willingness to listen and ideate. This relationship was exactly what I was looking for and I don't think I could have found it anywhere else!!” - BLAIR | FOUNDER OF BW STUDIO + EVENTS

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