A PROVEN 3-PHASE SYSTEM TO BUILD THE BRAND YOU’RE BECOMING

Business Branding


For the founder who’s ready to:

◉ Attract more aligned clients

◉ Feel proud of a cohesive brand experience that matches the caliber of your work

◉ Charge higher prices

◉ Win media features and press coverage

◉ Grow an aligned audience or build a strong community

◉ Bring visibility to your unique approach and stellar results

phase one

Brand Foundation

Everything you need clearly and confidently articulate your unique value and emotionally connect with aligned clients. Your brand should be working for you, and a strong Brand Foundation provides the positioning and messaging you need to achieve ongoing growth, delivered to you in a bespoke Brand Book you’ll refer to again and again.

  • BRAND HEADLINE

  • PURPOSE

  • VALUES

  • VOICE + PERSONALITY

  • IDEAL CLIENT EMOTIONAL PROFILE

  • SEO KEYWORD RESEARCH

  • UNIQUE VALUE POSITIONING

  • BRAND STORY

INVESTMENT $3,800


phase two

Visual Identity

94% of first impressions are design-related (Stanford Web Credibility Research) which means the way our business looks is pretty dang important. Polished design captures attention and establishes credibility. If you’re ready to attract next-level clients and higher caliber opportunities, a strategic visual identity is a one-time investment that pays you back for years.

  • PRIMARY LOGO

  • SECONDARY LOGO

  • PSYCHOLOGY-BASED COLOR PALETTE

  • TYPOGRAPHY + FONT LICENSING

  • SOCIAL GRAPHICS FOR LAUNCH

INVESTMENT $2,800


phase three

Full-Service Website

Your website is your digital home, and effective websites are about more than beautiful design. They must be functional, searchable, easy to understand, and enjoyable to use. Our website projects are a full-service experience, prioritizing original design, storytelling, user experience, and SEO from design through development so aligned clients happily buy from you.

  • CUSTOM SQUARESPACE WEBSITE

  • DESKTOP + MOBILE RESPONSIVE DESIGN

  • ON-BRAND STOCK PHOTOGRAPHY SOURCING

  • OFFER STRATEGY SUPPORT

  • CONVERSION COPYWRITING

  • EXPERT SEO SETUP

  • SOFTWARE INTEGRATIONS

  • CUSTOM VIDEO TRAININGS

INVESTMENT $7,800 FOR 6 PAGE SITE  |  $595 PER ADDITIONAL PAGE


how it works

Week 1

We start with an in-depth, 90 minute kickoff call; my chance to listen, learn, and customize your bespoke brand plan. No cold questionnaires included!

Weeks 2-6

I develop each element of your brand sharing a video presentation of the work as it builds for your review. You share your input and ideas in whatever format works best for you.

Weeks 7-11

I make revisions and share updates for your approval all along the way until you love every element. My team completes backend tech setup and testing. 

Week 12

Your new website goes LIVE and I officially hand-off everything you need to own, use, promote, and love your new brand moving forward!


“My revenue increased by more than 50% putting me well into multiple 6 figures!!

This is my highest revenue year yet, and I have every reason to believe that will be exceeded again next year. I’ve been able to hire a director for the company, and I know much of this growth is because of the new brand and significantly elevated website. I am so grateful!”

NAOMI | FOUNDER OF ILLUXOLOGY

When you’re ready for a brand that’s rooted in who you are, designed to convert the clients you want, I’d be honored to bring it to life.

FAQ

  • Yes! Your total investment is billed in 3 equal payments throughout our project timeline.

  • Of course! The Brand Foundation package has it’s name for a reason. It includes all the foundational first steps to establish a built-to-last brand and serves as an awesome stand-alone investment of $3,800.

  • Your brand should be cohesive everywhere, and custom elements can absolutely be added to our project:

    Business cards, a new email signature, case studies, podcast cover art, investor decks, program materials, etc.

    Whatever you need, we can create it.

  • Maybe! If you love it and it’s working, there’s no reason to scrap it. We can complement the brand elements you already love with the important pieces you may be missing.

    I’ll create a custom proposal for your custom project.

  • Due to the custom and in-depth nature of Electric Branding, I work with a select number of clients at any one time.

    Openings fill quickly, and I encourage you to reach out now if you have a project in mind!

  • Nope! It does me no good to deliver a final product you don’t love.

    I’ll work with you to set expectations before we begin to ensure you get exactly what you want.

  • Squarespace - I believe this platform offers the best user and owner experience for service-based businesses with flexible design, robust tech functionality, and low subscription fees.

  • No problem! We’ll discuss the perfect page count for you and craft a custom proposal to meet your specific needs.

    6 unique pages are included in the base investment. Each additional page is $595.