Elevating premium service-providers with psychology-based branding and web design built for where you’re headed.
CLIENTS FEATURED IN
To consistently win premium clients, you need a brand that reflects your premium approach.
Entrepreneurship is an evolution. We work hard to hone our expertise, refine our vision, and create killer results. But when you’ve been in the game for a bit, it’s easy to expand beyond your existing brand, losing track of how your messaging, design, and digital presence connects with the clients you want moving forward.
Your brand should be an aspirational experience that showcases the unique value you naturally deliver.
Psychology-based branding is rooted in who you are, designed to convert the clients you want.
Design grabs attention, words build emotional connection, and a strategic website moves people to take action. They need to work together. I apply a comprehensive approach and consumer-psychology perspective to develop a cohesive brand that emotionally connects with ideal clients, solidifies your expert reputation, and positions your business for ongoing growth.
When you know who you are and who you serve, but you’re ready to embody your next level of leadership with a brand you feel wildly proud of.
BRAND NAME & TRADEMARK
Delivering your strategic brand name with complete trademark protection so you can stand out and scale with security.
ELECTRIC BRAND & WEBSITE
Experience the Electric Brand Method: A proven, 3-phase system to build the brand you’re becoming with a website to match.
BRAND THERAPY SESSION
Book a 1-hour call to get expert eyes on your brand and take action on whatever your business needs most.
WHY TRUST ME TO BUILD YOUR BRAND?
Hi! I’m Emily Paulsen. A Brand Growth Expert with 16+ years of experience developing brands that electrify business through human connection.
More than a designer or a doer, I’m here to be your strategic partner, identifying the unique combination of skills, background, perspective and experience that only you provide and packaging it into a polished brand that naturally stands out and sells your services for you.
When you work with Electric Collab, you work with me directly. My team provides critical diversity of thought and creative brilliance, but you can consider me your personal brand expert during our project and long after.
THE RESULTS
-
![]()
“I was immediately booked out for the next two quarters!
The initial brand strategy changed everything. Emily found the words that I didn't have to describe who I am, my business, what I do, everything. With every visual component, my confidence in my grew tenfold! I refer to the brand book constantly!”
DEVIN LEE - SYSTEMS STRATEGIST
-
![]()
“My sales tripled within the first month of my new site being live!
Working with Emily was the best money I've ever spent. I finally have a unique, distinctive message, and I feel proud and excited to send potential clients, colleagues and collaborators to my website. You will never regret working with Electric Collab. I’m eternally grateful!”
LAUREN BERCUSON - STORYLOCK LEGAL
-
![]()
“Since the launch of the site, I’ve been able to pause all Google ads…
because leads have been coming through and converting organically! It’s a huge cost savings and the ideal way to get new clients, but this process isn’t just about a website. It gives you clarity on your business, and how to effectively share it with potential clients.”
SARAH PARISI - THE CLUTTER CURATOR
-
![]()
“I absolutely love everything about the Brand Foundation.
It has given me so much clarity on the direction I’m headed in, and I feel SO seen.”
ERIKA WILLIAMS - THE VINTAGE POINT -
![]()
“I’ve been asked to do a TED Talk!
As I build my talk and see what others are sharing, I am just in love with my Brand Book and the way you captured my vision, purpose, and my audience’s internal and external desires. It’s helping me stay in my bigger message and continues to serve as the heart of my business.”
CANDICE NEVEU - SPEAKER & COACH
